Kazakh journalists prepare articles, reports and blogs about tourism products of Adjara. In the framework of media tour, they have been traveling around the region and getting acquainted with the main tourist attractions, products and infrastructure. Kazakh journalists have already visited the most interesting tourist places in Batumi, Botanical Garden, Gonio Fortress, Keda’s tourist attractions and wine houses. They came to Adjara at the invitation of the Adjara Tourism Department and the National Tourism Administration of Georgia. They have also visited Mtskheta and Tbilisi.
For Adjara, Kazakhstan is a significant target tourism market where the popularization of our region has been carried out for years. The number of international visits from Kazakhstan is also increasing: according to six-month data the number increased by 59, 28 %.
For the popularization of the region, in the current year, the Adjara Tourism Department has hosted 25 press-info tours and, by the end of the year, the number will grow to 40. Consequently, the number of articles, reports and blogs about Adjara on top-rated social media platforms of the target countries will also increase.